Apple Pay picks up 13 more US banks & credit unions

http://appleinsider.com/articles/17/09/05/apple-pay-picks-up-13-more-us-banks-credit-unions Apple on Tuesday updated its U.S. Apple Pay roster with 13 more supporting card issuers, filling in an increasingly tiny number of regional gaps. The additions join a list of hundreds of participating banks and credit unions, most of them based in small sections of the country, a single state, or even just a […]

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Decoding the Psychology behind Consumer Behavior and Relationships

http://www.martechadvisor.com/articles/customer-experience/decoding-the-psychology-behind-consumer-behavior-and-relationships/ by Shabana Arora Relationships today are complex and unique. However, they have three things in common; chemistry, experience, and identity. These components can be found in customer and brand relationships as well. It is the chemistry and identity which attracts a customer to a brand, but the most important of all, it is experience which […]

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What the Science of Consumer Behavior Teaches Us about Content Strategy

http://www.skyword.com/contentstandard/creativity/what-the-science-of-consumer-behavior-teaches-us-about-content-strategy by Nicola Brown   In this age of big data we have more information at our fingertips than we even know what to do with. These days, algorithms decide for us what’s important and who our target audiences are down to the length of their toenails (almost). Why, then, are brands still struggling to get […]

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Auto Lending Default Rates Setting Off Alarms

http://www.businessinsider.com/jpmorgan-gordon-smith-on-auto-lending-2016-9 Nepalese mechanics inspecting a 1939 Daimler-Benz.Gopal Chitrakar/Reuters There is a lot of talk out there about the auto-loan market right now. The default rates for auto loans in oil-producing regions in the US have been jumping, while hedge fund honcho Jim Chanos has said the auto-lending market should “scare the heck out of everybody.” […]

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Irish Government and Credit Unions Launch Small Loans Scheme

  SUMMARY http://www.clare.fm/news/government-and-credit-unions-launch-small-loans-scheme The [Irish] government and Credit Unions have launched a small loans scheme, aimed at giving people another option to moneylenders. The ‘It Makes Sense’ loan provides emergency credit of up to 2-thousand euro for low-income families. The scheme has been trialed in 30 Credit Unions since last November. More than 200 loans were drawn […]

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Every Picture A Potential Point Of Purchase

by Jack Loechner MP Research http://www.mediapost.com/publications/article/275847/ According to a new study from Curalate, visual commerce is the full-funnel approach used in making all of the images both within and outside of a brand’s control actionable at every point of the customer journey. This is accomplished by directly linking images to the products or services associated with them, […]

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